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=================== text video ====================
[Music]
[Music]
[Music]
well hello everyone it is time once
again to audit your youtube channels
i’m dan and thank you so much for
joining us for another weekly channel at
livestream filling in for rob once again
who will be back
next week so be on the lookout for that
what we’re doing today what we do every
live stream here at the channel audit
stream is we look at your channels and
we give you advice tips tricks etc we’re
going to tell you all about how it works
but before we do just make sure if you
have another monitor a tablet something
like that get your channel up put it up
on the screen next to you and await
further instruction before we get into
that though let’s introduce mr viper
how’s it going oh
yeah boy your boy viper is back
executive producer here at the iq what’s
up people how you doing dan how you
doing man good to see you as always i am
good how are you i am good so
dan has introduced himself viper has
introduced himself and now i’m about to
hit the button that lets you all know
how this lots livestream is going down
right now
welcome to the vid iq channel audit live
stream where we review your youtube
channels to submit your channel for
review make sure to fill out the right
form linked in the video description
note that we clear these forms after
every live stream so make sure to
resubmit the following week channel
audits are free so please don’t send us
a super chat or spammers in a chat
expecting a review if there are
alternative ways to get picked for an
audit we will let you know during the
livestream if we don’t get around to
reviewing your channel today vidiq has a
channel audit tool working 24 7 with you
make sure to download our tools and use
the 30-day free trial using the link in
the video description if you submit your
channel for review expect the following
we are sharing nothing more than our
knowledge experience and passion as
fellow youtube creators i want to give a
huge shout out to all of our moderators
who do a phenomenal job every single
week thank you thank you thank you as
for all of you well thumbs up if you
enjoyed this live stream subscribe if
you love it and if you know of a fellow
creator who may find all of this stuff
useful please do share it with them and
with all of that being said let’s start
auditing your channels
all right so that is what i was
referring to when i said keep your
channel up on a separate screen because
we’re going to look at a lot of channels
today coming from all different walks of
life on youtube so we may not get to
yours because we get literally hundreds
of these submissions every week so it’s
gonna be good to try and compare your
channel to the ones we’re looking at on
the screen but hopefully yours gets
picked and the forms are linked down
below uh viper are you ready to check
out the first channel i think i think
everybody’s ready to let go ahead and
get it done so the very first channel
who managed to submit on our form got
picked uh we do this for both of our
forms and this week it was story studios
they’re about to hit 100 subscribers and
if i had to venture a guess they will
probably hit that before the end of this
audit
who knows it happens it happens a lot
we’ll check on that towards the end of
this audit they are an animation channel
and they look to be making
hand-drawn
uh animation shorts it looks
specifically like these are going to be
youtube shorts primarily they started a
year ago
and then seven months ago they made
their first short
and from there
uh it looks like
five months ago they were really active
four months ago a couple videos three
months ago one video
we’re seeing the activity for this
channel
a little bit low except for as the last
few weeks the last few weeks we’ve kind
of picked it up
interesting all right that’s good to see
so let’s look at the top videos what are
the shorts that have done the best for
you i guess we could talk about shorts
for a bit here
you would not believe okay so this got
4.2 k views
it’s a bird it’s a plane it’s so that
also got another 4 000 views
you want this cheez-it fool
did pretty well
haha did pretty well are you the killer
interesting
so when it comes to shorts i would say
the titles of these videos
don’t matter too much i think what i’d
be looking at because normally we would
look at a channel and we’d say double
down double down on these videos that
are working but in this case it’s going
to be the content itself what was it
about these five videos
that
you know
ranked really high on on the youtube
shorts shelf what are you seeing viper
yeah i think
i think it’s funny because obviously
when the uh when the videos hit the
short shelf whatever thumbnail that was
there whatever it gets tripped away and
it just leaves you with a video still
i think the short shelf or whatever
going on have done the video still just
because they’re they’re like big they’re
bright they’re they’re pretty
descriptive and good at giving you an
idea what to expect
so you know dan a lot of times when you
are looking at youtube short uh
thumbnails or whatever you want to call
them
a lot of them are hard to read you can’t
really make out what’s going on
sometimes different things like that but
with these
it ain’t clear what’s going on
they’re bright they’re colorful and i
think that the stills are doing these
video adjustments and that’s probably
why they’re getting a good amount of
hits
uh in the youtube short show
yeah if we if we check out how one of
these kind of starts
um i’m gonna mute the sound i think
there is talking though
interesting and it looped i think too
did it
no
uh yes it did it did loop so
i can’t tell from the sound but visually
you might end up watching this short two
or three times before realizing kind of
what happened like you just you just saw
this but you you’re not sure right
and that’s a really important trick when
it comes to shorts i’m trying to hit
back and it’s just
not going there we go when it comes to
youtube shorts if you can get people to
watch it more than once that’s going to
be the key so i’d be looking at the
retention of these videos and if you see
that it’s over 100 that’s exactly what’s
happening people are watching it more
than one time and i would be kind of
building that into your strategy the
other thing i’d be doing is as an
animation channel animating around
things that are going on in the world
uh for example we just got news that
elon musk is buying twitter right so
could you do a funny animation
about that whatever that is what your
opinion of it or just uh take your
character and put them in a situation
where maybe they’re selling twitter to
elon musk and they’re you know
explaining
um
just different things that he’s gonna
need to know upon purchase like there’s
a lot of different things you can do
with a trending event in your style and
this goes for any channel and i think if
that were to pop up in people’s short
speed and the first one to two seconds
it was clear what was kind of going on
uh it wouldn’t need to have the best
title in the world it wouldn’t need a
really high quality thumbnail it just
needs the context the instance somebody
clicks on it
yep and we know dan that youtube is now
uh
they well they’ve always been uh well
not always but more recently they’ve
been experimenting with the auto play
and i think that includes shorts as well
so the first few seconds of your shorts
are now more important than ever
absolutely so
be sure uh you’re taking the strategies
that you
put into these videos learning from them
and yeah keep it going congratulations
on over 100 subscribers now
and we look forward to seeing more from
story studios in the future i love these
streams i love these dreams when people
are close to milestones and they get on
the streets and boom there it is
there you go and by the way if you are
subscribing to story studios i do hope
you’re doing so because you were
genuinely interested
genuinely interested in their content it
doesn’t do them any favors uh if you
subscribe to somebody and you’re not
gonna watch their videos so just a quick
note there let’s check out the first
gaming channel that’s submitted on our
gaming forum is
agmin
eight
agminate agminate i think yeah the ag is
separate from minate
gaming oh wait adjective gathered or
clustered together oh it explains okay
that’s fantastic i like this channel
banner already we’re explaining what it
is what that this word means so your
name was carefully picked
gathered or clustered together and it
looks like a pokemon arceus channel so
you’re specifically covering pokemon
legends arceus which is still relatively
new
uh and you’re saying that in your banner
nintendo game tips guide secrets
gameplay and news
but the focus is specifically on this
game this is awesome okay let’s see what
we got here
there’s no way there’s no way dan
there’s no way doesn’t the pokemon
artsy’s channel would
no nope no yeah we gotta figure this out
quick this isn’t wrong what’s going on
oh i’m looking at the stub count it
doesn’t all wrong very very wrong
26 subscribers
getting a lot of views over that sub
count which is
good to see
i would say the sub count is low because
there’s just not that much content yet
but so people don’t have
if you subscribe to this channel you
might go
an entire month without seeing an upload
so it it’s that reminder to subscribe
kind of uh you’re you’re kind of losing
that by not putting out enough content
yeah but there’s other stuff going on
pokemon artists is a pretty popular game
i mean
people are the entrance of it even today
is still high uh one thing i would say
is the thumbnail i i don’t like the
thumbnails and i don’t like the
thumbnail because the colors are muted
they just seem dull to me i don’t know i
don’t know what’s happening here
uh not only are the colors kind of muted
it’s just some of these thumbnails have
way too much going on they’re not really
simplified simplistic enough so when
somebody takes a quick glance at it i
mean yeah they may see something they
may see uh one like them that’s had the
main character or whatever but i don’t
still think like the thumbnail could be
simply uh simplify
what i’m looking for i can definitely
see that i i think
where they’re not using custom stream
thumbnails it looks like they did a live
stream but it’s just a map it’s not you
know this is a still from the game i
could just tell so this is just the
world map and then this is a very over
complicated way to explain what you’re
trying to explain like i know what this
means from playing the game basically in
the game you have pastures and that’s
how you store your pokemon and they can
get really disorganized really fast so
this could be a very valuable video i
think the title is straightforward how
to organize your pastures that’s great
but the pastors are
it’s
i would have taken a picture of the
actual physical place that you go to
right and then
text that says organize this with like
an arrow pointing at it just just
because if i’m scrolling through youtube
the text you have three different colors
here for your title
which is already here so you don’t
really need to like repeat tidy up
pastors
you know what i mean and then you have
this weird box system around these
pokemon and it almost looks like a
breeding guide which i don’t think
pokemon breeding is in this game so it
almost looks like a thumbnail for
how to breed pokemon and not how to
make sure they’re stored properly
so in the video you might explain that
you keep the male and female pokemon
species separate from one another or
whatever but i think putting that in the
thumbnail was confusing so i would
actually redo this thumbnail
and go with something a little more
clear if i’m if i’m scrolling through
youtube and i want to know how to better
organize my pastors like here
pokemon arceus
there let’s check this out
auto sort like so i i don’t think this
is the best thumbnail ever but we got
the logo we have how to auto sort and we
have a picture of the actual place you
go to here’s another one with a picture
of the place and then the box is filled
with pokemon great way to do that uh you
know we have all the boxes of pokemon
organized like this so oh this is a
great one
all the different little cubes here this
is perfect so this is the type of
thumbnail i would expect to see when
making this search and that’s what i
would be doing as you’re going through
this process uh you can check on the
thumbnails of the people making videos
like the one you’re making and then you
can share your tips and i wouldn’t say
there’s there could be too many of these
because
a lot of people have a different
organization method so you coming in
with a similar thumbnail about a topic
that’s been covered already is probably
still
valuable to people because you can bring
your opinion to it and it might be
different than all of these other
channels
so
yeah otherwise i like the focus i think
we need more content i think you need
custom thumbnails on your live streams
and better titles too focus on like a
goal are you shiny hunting are you
trying to catch just a rare pokemon are
you hunting alphas like come up with a
goal for your stream make sure that’s
represented in the title and the
thumbnail because people will watch
these after the fact too
so those are some tips for you a whole
bunch of tips i am smalling because uh
normally when you start talking about
gaming i have no idea what the heck
you’re talking about but i just
understood everything you just said i
have the game like i understand all of
that once
i it’s a really fun game they did a
fantastic job uh it brought me back to
pokemon uh
unlike any other game in the series for
sure
all right viper this was your first
channel pick here eric carter they have
61 000 subscribers uh tell us about this
channel
yeah so
the the the uh the cartman caught my
obviously cousins now part but then i
looked at the channel and i see you’re
doing pretty well
uh i like the i like the thumbnails you
have going on here
um
i think uh
it looks like you i don’t know if you’re
like talking about uh i don’t know your
uh comic book channel or
okay it looks like you covered marvel
and dc so you’re covering both spectrums
and it seems like you’re doing some type
of commentary i believe or yeah it looks
like you’re doing some type of
commentary or review type deal
uh
but yeah clearly you’re on the right
path you got 61 000 subscribers so
you’re doing well um
i don’t know i think
usually i know sometimes we would say
like um you might want to figure out a
focus but again again i mean it seems
like what you’re doing is working
uh
i see i’m looking at the uh godzilla
working kong stuff then you got the
zack snyder justice league stuff million
views oh yeah
craziness
um
yeah oh you got youtube short sprinkling
there which i actually doing ethan as
well yeah
yeah i don’t really have much to say
about this one
these versus videos back with the dc
stuff that uh
you know and dc is perfect for that let
me see okay
now that’s what i want to critique on i
forget uh your banner uh your banner
doesn’t tell me what you’re gonna do on
a channel it’s just that great
subscribing comment which
why why why should i do that so that’d
be one thing i would say uh think about
ria redoing the banner in such a way
that when i look at it i know what i’m
going to get on the channel
also the word rate is uh that’s like
yeah you know circa 2006
um there used to be ratings on videos
now it’s like and subscribe uh but
yes it’s
i would replace that at the very least
with the value proposition what is it
you do here it’s pretty obvious um but
look like the channel has a
really great amount of views let’s check
out some of these most popular videos
so it looks like
other than this iphone video which seems
very out of place
um i would be
looking at doing more versus content
like this and it looks like recently
they did they took justice league and
put it up against the avengers which was
really smart i’d be getting really
creative with that um it
2017 versus 1990 which is awesome
so
the other problem we’re seeing here is
that
you have these videos from several years
ago about iphones
now the question is we can use our tool
to discern here let’s see so we go into
here
okay so it looks like at present
these videos are not
getting too many views you are getting a
couple views per hour but nothing like
it did back in the day
so
when we see stuff like this we like to
advise
if the channel is never going back to
this kind of tech content
unlist it especially especially if it’s
getting views today and bringing in the
wrong audience because today you’re
covering movies
and tv shows and if people are coming in
for more iphone content and you’re not
providing that they’re subscribing and
then they’re not ever coming back so
something to keep in mind if you have an
old video bringing a lot of views make
sure it’s relevant to what you’re doing
on the channel today
uh so that goes for all of these
different videos uh that the nexus video
the iphone videos just uh the samsung
unboxing like all that stuff maybe the
tv
just because you watch movies on a tv
but
i would also make that relevant like if
you’re gonna unbox a tv
how does
justice league look on my new
you know 4k tv something like that
and then you can kind of like
bridge that gap that way
uh other than that
let’s see the true culprit behind will
smith’s oscar incident got 10 000 views
from two weeks ago
luna episode one successor failure so
i i
i’m one i wish we had a part on our
forum that said like what is it
you would like to know
because they are doing relatively good
you’re trying new things which i like
related to your niche uh some of them
are working out some of them not not as
much
so yeah other than that viper uh
did you have any final thoughts i i
would say just keep trying new things
keep doing versus content what about you
yeah i think i think we’ve we’ve done
all we can here again keep up the good
work uh
do something about that banner and uh
yeah keep on growing man keep on growing
all right the next
video uh next channel we have here was
one that i picked
the average opinion
uh so
their channel banner the channel art is
tao the average opinion
and i picked this one because it was a
reaction channel and
it is very
similar in a way to the one we just
watched in that this channel is about
movies and reviews and things like that
and i wanted to compare these two a
little bit because
it looks like
you’re reacting to different media right
so
one direction
uh so
let’s see first of all i couldn’t figure
out what you’re reacting to are these
just music videos
it looks like they might just be music
videos which is still that’s still okay
daft punk okay
let’s assume that these are reactions to
music videos okay
what i would be doing is
becoming a i would become a little more
opinionated similar to how this channel
is
so screen five the worst of the
franchise question mark
that could very easily be a reaction to
scream five you could still be reacting
to it but you’re kind of putting your
opinion of it up front and what that
does is it creates a bit of controversy
before people have even clicked into the
video you’ve said something that people
might very heavily agree or disagree
with
and that is that is one tip i was going
to give you because the titles right now
are very
i would say just straightforward like
i’m reacting to this specific thing so
i’m going to call it
first time reaction imagine dragons
wrecked so the name of the artist the
name of the song and then you also have
your name in every single title
which makes your titles incredibly long
um just so everyone can see
that’s what the the whole title is now
this this is a situation of no one knows
who you are yet
so putting your name in the title isn’t
really doing a whole lot for you except
making your title feel kind of long
because
and it also
and viper oh after i say this sorry i’ll
throw to you but it the fact that you’ve
named your channel the average opinion
is i think that’s totally cool but
putting that in every one of your titles
makes it seem like you’re not going to
give an opinion that
is more than average you know what i
mean it’s it’s kind of i need your the
opinion of this thing that you’re
reacting to
to be
kind of clickable and saying the average
opinion just kind of it kind of puts a
shrug emoji on all of your titles right
my average opinion of the thing i’m
going to react to
i would be a little more like
you know come up with a little more
intent for these titles these videos you
have a lot of emotion in these
thumbnails clearly you have an opinion
so
lead with that
um viper what sorry what are you seeing
i i had to go off on that tangent there
okay i think i know where they’re coming
from with the name of the channel uh i
kind of liken it to your average
consumer who’s a big tech content
creator yeah so i think i think the
naming is just like he wants people to
know that he’s just an average person
giving his opinion just that the other
so i get that but i with you your title
your the name of your channel does not
do not need to be in all your titles
you’re wasting space don’t need it um
the other thing is these thumbnails
um these thumbnails aren’t doing you any
justice uh number one these pigeon
picture things
i can barely make them out and we are
looking at this on a desktop which means
if i can barely make them out looking at
them on a desktop
no one is going to know what that is on
a mobile device and again you all need
to realize that most of youtube is being
watched these days from a mobile device
cell phone tablet stuff like that and
you doing these pitching picture things
no that that’s not gonna work
and too many of your thumbnails look
exactly the same to me they all look i
mean they literally look like carbon
copies even though i know they’re not
but they look like a lot of them look
like carbon copies so
i need you to figure out a way to to
spruce up your thumbnail until i make
them look different from each other
because they look the same to me
yeah the thumbnails i would be doing
more customized thumbnails i would i
would take some of these incredible
faces that you’re making in some of
these but i’d be cutting you out i would
get you know make sure your lighting is
consistent as well and that that can be
done with a more custom thumbnail like
it it almost looks like you’re lit by a
window because sometimes your lighting
is really even you know like right here
we can see all the details of the room
and sometimes it’s completely blown out
and i know there’s advice out there that
it’s like if you don’t have proper
lighting you can use a window and if
that’s what you’re doing
cool that’s that’s great but i would i
would kind of work it looks like you
have a nice expensive microphone setup i
would make your next upgrade some lights
you can even get some cheap ones um and
then watch a couple videos on youtube
about proper lighting it looks like your
last five videos have addressed this so
maybe maybe i’m giving you old
information here uh the lighting in
these is all very even but once you have
that takes get get rid of the microphone
and then take some pictures of you you
know just just in front of the camera
doing different poses and then
take whatever screenshot you can from
the video you’re reacting to and similar
to how this channel is doing their
thumbnails you know put the star of the
thing
next to you alongside you you know what
i mean like make it so it’s something
that people can visually go oh that’s
that artist i love you know and this
person’s reacting to their latest song
their latest music video got it like the
title the thumbnail everything clicks
right away in their head and then they
click on it
uh the other thing is that you have a
lot of your videos that are called
first-time reactions
um
that lands on your channel
they’re that’s not going to move anybody
like they don’t care if it’s your first
time reacting they want to know what
your reaction is
oh what’s up so sorry just the idea of a
first time reaction is kind of funny to
me because you you you would only react
to something
you would have the best reaction to
something the first time you see it
right right right so that’s kind of
implied yeah i get again i don’t already
i know what you’re trying to do there
but yeah it doesn’t work um here’s the
thing you want your titles and
thumbnails to create a visual a visceral
reaction with a viewer so first time
reaction is not going to get it done um
instead i would uh suggest putting your
opinions in the titles like if something
gave you a a a an emotional reaction
like i hated it or wow this is awesome
or yeah whatever
that is what should be in your title
whatever that emotion that you felt down
in your gut put that in your title don’t
put personal reaction because nobody
cares
put this facial expression in your title
like
seriously like is this is this james
blunt’s worst song
yeah yeah there you go
that’s what i’m talking about dan that’s
what i’m talking about
that’s what
i think that and this video did great
like
i i think uh in terms of views here you
you definitely did something right so i
wouldn’t touch this video because uh uh
compared to a lot of the videos you’re
doing it’s getting views per hour right
now like i i wouldn’t mess with it but
just something to keep in mind for your
next upload
but there you go uh average opinion best
of luck to you thank you for sharing
congrats on over a thousand subscribers
um nice
kooky bakes viper this was one of your
picks as well
i need help with this one because i i’m
not sure what’s happening because
everything on this channel looks good
titles are shortened to the point the
thumbnails are excellent
but clearly they’re not they’re not
getting the growth that they i feel like
they should so i need you to tell me
what i’m missing because everything
looks good on my end i know i think uh
there might have been some discrepancy
in like uh content but it seems like
lately they have been more on the ball
but
i’m having a hard time trying to figure
out why this channel’s not growing dan
let’s see so
i want to see how these videos start
because if people are clicking away
early let me listen to it for a sec here
just some music
but there’s no commentary okay
hold on i might come in
okay we’re we are teaching now but
there’s no
there’s no tech no oh yeah oh
interesting it’s not in english oh yeah
that would explain it okay
okay so wait we got how many different
types of captions do we have here
settings
it told me oh sorry so
click
the gear for settings there we go uh
subtitles
arabic chinese french german hindi
italian so are these
where’s english where is english
oh that that that would be why you’re
not growing wow okay i’m glad we
investigated that so
you have fantastic banners
you have a great a cute little avatar
and a great name and you have these
incredibly crisp clean thumbnails the
the quality of the videos is good so
everything is working and like viper
said why what’s going on and when you
look at the
channel
you
it’s in a different language and you’ve
made english titles
so you’re trying to target an
english-speaking audience
as an english-speaking person myself
from the states i can tell you that
our curriculum doesn’t do a very good
job teaching us multiple languages
unless we go kind of seeking that
information which a lot of like i would
say the average american doesn’t so
we’re not very well
versed in a lot of languages
i mean i’m not i’m only speaking for me
really but i don’t know a lot of people
who are
fluent in several languages so it looks
like you’ve captioned it for a number of
languages in the youtube caption system
but
the titles are targeting english
speakers and i’m worried that none of
these videos like i come in and there’s
music playing
and
you know i’m i’m seeing the finished
product right like i’m get to make my
own peanut butter at home awesome
and the first bit of text that pops up
on the screen is not in my language and
this is important because if you’re
teaching people how to make something
you have to be able to
you know
tell them how much of something you’re
using if you’re a cooking channel so
you know it’s just some peanuts cook
over oh here we go cook over medium heat
stirring occasionally
so
but if i had the captions turned off
your captions that come up are not in
english
so my my english captions were over the
ones that were embedded into the video
so i guess the english captions are
probably the youtube auto captions which
we know are terrible
and
actually i don’t know what their how oh
yeah how wait what so they’re editing
captions into the video i’m about to
hold their captions in there no no
speech i’m not really confused so yeah
they’ve edited captions to tell you
until okay so
until they are golden brown there’s
something going on here with the
language
that is confusing
yeah that that makes no sense i’ll let
there anything happen yeah you don’t
want to confuse your viewers that’s kind
of the moral of the story
so are so i don’t like are those like
are they like editing in two are
captioning in two languages or are they
mixing the languages when they cap that
yeah wow okay it might have it might
have been that maybe maybe the first
line was a different language the next
time was english
but i’m i mean we’re both kind of
sitting here we audit a lot of channels
all right like we’re both kind of
sitting here trying to figure out what
the what the deal is and i think it’s
because we’re getting confused yeah and
you you and i viper we have patience
like we’re we’re here deliberately to be
patient and kind of look at channels and
see what’s going on and
a lot of your viewers who are clicking
on these are not going to have the
patience they want to learn how to make
japanese milk bread but the the captions
are throwing them off yeah so
this is just kind of it’s
it’s something to kind of work on okay
here’s another here’s another thing i’m
noticing you can barely see it
non-fat dry milk so that’s
14 grams
and i’m guessing it’s
non-fat dry milk why are you mixing the
languages okay yeah
i i would be doing two separate channels
honestly that i would make this we we do
this at vid iq we literally have a
spanish channel
um i would be doing just that we have a
channel where myself and rob our voices
are dubbed over in another language and
it’s the same video that went out on our
channel it’s just dubbed over in another
language like you can do that you can
take this content and you could put it
on two different places but if you’re
going to have english titles the
captions should completely be in english
it helps to add your voice to it i was
just going to recommend that anyway yeah
commentate over it
but
if you’re going to do that with text on
the screen
you you you can’t confuse the viewer
like that i would say one language
is what you get your channel would be
doing amazing things if you can get the
language stuff in order because
everything goes on this channel is
almost perfect
that’s what we think yeah it’s obviously
you won’t know until you try it but i
would i would give it a shot your
thought you have so much skill it’s so
much and you’re always doing desserts
like the the consistency is there in
terms of the uploads the types of videos
you’re making it it might be the people
are getting confused and maybe they want
the commentary maybe they’re trying to
cook
alongside you and they’re part they’re
having to pause the video as it is to
kind of catch up to you but now they
have to like stop and try and read it
right you know so
just some things to think about but
i mean really great start ultimately
this is not this is nothing to be
ashamed of at all and uh i just want to
see most popular
some stuff has taken off
from months ago but it is a bit spiky
so uh sidebar uh number one uh somebody
in chat said that youtube was auto
captioning or auto translating the title
no this person put those titles in there
though no they’re not translation
and secondly
i i know we’ve talked on these live
streams before about not confusing the
viewer
and
that is so important because think about
it think about it from your perspective
i am like actually i don’t have to say i
am i’m sure i i know all of you all who
are watching
right now you are creators but you are
also viewers of youtube so what you need
to do is take the creator cap off
and put your viewer cap on think about
what you like and don’t like when you’re
watching youtube what are some things
that creators do that you you rock with
that you appreciate that they do what
are some of the things that creators do
that you would never think to do as a
creator or you were never touched as a
creator yourself
once you have those things outlined
you know that
okay
if i want to create the best viewing
experience possible for my viewers these
are the things that will work and don’t
work and one of the most critical
aspects is not confusing your viewer
that’s why i’m always talking about
making sure your thumbnails are
simplistic and making sure that when
somebody looks at your thumbnail within
10 seconds they can figure out what
they’re going to get when they click on
your video because if it takes them
longer than that they’re probably
already on to the next thumbnail
you have these things have to be so
simple because there’s so much
competition on the platform you don’t
have time to get the viewers in the
think loop they’re not doing that
we our autistic fans are already short
into this you don’t want to make it
harder for a potential viewer so
everything that we do on creators should
be simple keep it simple for the people
make it easy for people to digest make
it easy for people to understand
and i promise you that will give you a
lot more success than trying to
be all all cute and fancy with your
content you’re not doing yourself any
favor
yeah
it couldn’t that couldn’t be more
important advice the like i want to give
one more tip before we move on and that
is the the titles themselves uh and this
could go for a lot of channels
i i appreciate that they’re starting to
use words like easy
like you you can just say lemon bar
recipe but that’s kind of a basic title
right you’re trying to say this is an
easy lemon bar recipe try to play around
with more descripting just descriptive
words so
uh the easiest chocolate chip cookie
recipe ever right that could be that
that’s a little more like oh okay what a
bold claim you’ve just made or
easy let’s see
softest
chocolate chip cookie recipe and then
parentheses easy right so
describe what you’re making in your
titles a little bit more and i think
that can help you stand out because
right now you’ve kind of titled a lot of
these
like
headings in a cookbook you know but
these videos could be found across
youtube and shown to a wide array of
people so try to win the click a little
bit more by by describing what you’re
doing in your titles uh take take your
titles to just that next step this is a
just a small tweak i’d make but yeah uh
best of luck to you
definitely
all right uh the next channel here is
one i picked it’s called kilton
pip pippert sorry kilton pipper disc
golf
i had to pick this one because i was
like a disc golf channel is not one i’ve
ever seen on this live stream before
that’s pretty cool uh disc golf is a
sport i’d say it’s a pretty nice sport
and it’s basically you throw frisbees at
targets and i’m to disc golf fans i’m
really sorry i’ve never actually played
um but it it it is kind of cool and
there’s like a lot of parks out there
that’ll have these kind of you know
pylons that are specifically for disc
golfs disc golf but what i learned when
i was looking at this channel and trying
to kind of learn a little bit about it
is that there are actually professional
teams
that do this and what this channel seems
to be doing is making
fantasy disc golf leagues guesses things
like that like you would fantasy
football
which
blew my mind because i’m like i didn’t
realize it went back deep i knew of this
i just didn’t realize it was that big of
a thing
so in saying all of that uh
i i think this channel has a few things
i would tell it to work on
first and foremost is thumbnails i think
your thumbnails are very inconsistent in
terms of like what’s going on the
background colors change a lot when you
just use like a straight up one color
background right that it just keeps
changing sometimes you’re outside and
there’s some text but like yellow text
they’re really hard to read on that
yellowish background um
you know
and then certain ones are pretty clean
but it there’s still too many elements
here right so there’s a lot of work i’d
be doing on thumbnails and the other
thing i was going to say
is that your channel right now has a
very niche appeal right you’re appealing
to people who not only like disc golf
but follow the actual professional teams
or college teams or whatever it might be
and that’s a good strategy for a game
like football that has
you know
nationwide appeal
but
disc golf is a little bit different
so what i did is i just typed in disc
golf earlier and here’s what i found
all of these thumbnails are nice and
clean they’re using like these nice 4k
cameras in the park so it’s a pretty
wide shot this is a big thing you got to
fit in the thumbnail but they’ve done a
beautiful job at capturing like this
environment and stuff eagles crossing
the best disc golf course in the world
17 hours ago this video was posted
and it’s getting over 2 000 views per
hour right now so this video is is
really taking off i know it’s from a
channel with 2 million subscribers but
this is who you’re competing against
right and i know
your thing is
these more professional leagues and
stuff like that but i’m saying what you
can do is both so there’s tips for
getting better at disc golf and it’s
amazing how recently these videos were
posted by the way
and a lot of the stuff we’re seeing is
tips tips tips tips tips basically how
to get better how to get good at this
because anyone can pick the sport up if
you live next to a place where you can
play disc golf all you need is a frisbee
you know and and be next one of those
locations so you might
look up ways of getting better at this
and your channel could be some you know
one of the channels trying to help
and then the other thing i thought of
suggesting too is let’s say you like
covering
the professional teams because you’re
actually not that great at disc golf not
saying that’s the case because you have
a whole bag dedicated to this et cetera
but if if it’s that then take people on
the journey with you as you try to get
better at disc golf but i want you to
hit the course more i want you to do
more um
more videos for people who are just
interested in the sport and less videos
about the actual you know teams i think
there’s time for this later on and you
are doing some of that but
that was gonna be my first suggestion
and it took me forever to get there uh
viper what were you seeing
oh you i mean the one thing that i was
gonna highlight you pretty much
highlighted it from jump to thumbnail
the thumbnails are just wild and i just
made a whole solitary about keeping
things simple and these thumbnails are
anything but simple so that’ll be the
first thing that i will work on is
making these thumbnails simpler and
easier for people that aren’t really
familiar with this golf to understand um
other than that i think these titles are
some of them are way long
and if we highlight it earlier
uh if your title is too long it gets
truncated on youtube again especially
because as i told you guys earlier most
people are watching from a mobile device
so you really don’t have that much real
estate when it comes to titling so if
you make them all along and drawn out
then come thinking
some of it is going to get cut off word
fighter
so shorten your titles uh other than
that i think uh
i think this is pretty i don’t know for
me this is like pretty hard because like
dan said this is a pretty niche thing
you have going on here so when you have
like something that’s really really
niche like this
if you want to scale it if you want to
grow it you have to figure out a way to
related content to a more massive uh
more mainstream audience
so you that that comes in the form of
maybe trying to like compare things that
are happening in disgust maybe like dan
will talk about earlier like football or
something along those lines
if you can make those comparisons uh
compared to something that’s more like
universally accepted or universally
known to keep me then you might have a
better chance of people uh more people
relating with your content so but the
thumbnails man thumbnails need to be
better for sure
yeah thumbnails for sure and
and i guess then it comes to back to
titles too uh
like i keep looking at this one because
i feel like this video will be really
valuable to someone just kind of
learning the sport right what do these
disc golf terms mean and you’ve kind of
put two different terms here and then
you can’t read this text at all what
does it mean
so and then you’ve circled the disc golf
catcher basket whatever it is back here
there’s too much going on right
so
i would have made the text easier to
read like white text with a black stroke
around it or something
and then i would have put like
terms right in the text with an arrow
pointing at a list and the list can be
hard to read but the idea isn’t that
they can even read that list they don’t
know the terms yet right you’re gonna
teach them the terms in the video and
then the title can back up that
thumbnail what do these mean right so
find ways of simplifying these
thumbnails uh when you are teaching
people about the sport and then when
you’re covering the sport itself maybe
more mass appeal titles and thumbnails
so instead of texas state focus one of
the players and then you have the player
with an arrow pointing to him like best
disc golf player in the world question
mark
you know so
try to find more and more ways to get as
many people in the door as possible
so hopefully these ideas have helped you
kind of i think there’s so much going on
here that uh both of us are kind of
looking at a hundred different things in
your channel
hopefully there’s some nugget in there
that helped
when you are when we i should tell you
when we are just starting out on youtube
i think it is very very important
that in our content we make sure that we
relay the value of what a viewer is
going to get out of the content uh when
i started my new channel this year uh
some of the first few videos i did were
how-to videos on different things about
ios 15
because i knew as a new channel i had to
put a good value proposition out there i
had to get people to care about what i
was putting out there
and
we all know that people aren’t going to
care unless it’s something that’s going
to benefit them directly so how do you
do that in my case i put out how-to
videos how to do this on the iphone how
to do that on the iphone for your niche
and your content is teaching people
something that they may find helpful or
something that they might need to learn
to accomplish something but
you have to
put
value out there with your content and
that’s how you get people into the door
now whether they stay there will largely
be up to their the uh your
uploading frequency the quality of your
content maybe if you can interject some
personality
that goes a long way too but
first and foremost it’s about the value
that your content provides because no
one is going to care about your content
when you’re just starting out brand new
on the platform you have to give them
reasons to care actually
say well they’re not going to care about
you a lot of y’all try to interject
yourself right at the start but nobody
knows you they don’t know you
so the way that you get them to know you
is to get them to care about your
content and the way that you get them to
care about your content is to give them
something
give them something in return for their
time
why should they spend time watching your
content
i always have to remind people that mr
beast still to this day like doesn’t
introduce himself in his videos
i i don’t know about the the oldest
videos on the channel but
on on his channel i have not seen a
single video where he says
hey guys my name is mr beast welcome
back to another mr beast video today
no it it’s always him screaming into the
camera basically the title of the video
you know and it gets right into the
content the value is put up front first
as the second you click or if the video
starts auto playing you know you’re in
the right place
and
i think every creator can kind of learn
from that so
yeah uh i want to talk about
titles a little bit more because we’ve
talked about them a lot today i want to
show you guys something cool that’s been
rolling out for a while now
and it should be officially available to
all of you it is the ai
title recommendation system that we have
check this out
so i have a video here this is not a
published video and i have this button
get ai title recommendations so let’s
say you you’re doing a video about disc
golf right
how to play disk
disk golf
perfectly serviceable title if you’re
making a video about how to play disc
golf right there’s nothing wrong with
this title
but if you wanted to give it that extra
kick in the pants
this now looks like a search term to our
ai title generator
and what it’ll do
is give you some more interesting titles
some more clickable titles sometimes
it’ll just uppercase things the right
way for you how to play disc golf in
introduction how to play disc golf tips
techniques and gameplay how to play disc
golf the basics how to play disc golf
four easy steps four easy steps
now what if you only have three that’s
still a great title three easy steps it
it did that for you it’s not saying
oh four easy steps is like this trending
thing it has to be four it’s giving you
the suggestion of why don’t you try a
number
this tool is so
awesome i love this tool i use this all
the time and this is built into the
vidiq extension so make sure you’ve
installed that iq on your chrome or
firefox browser authenticated your
channel and if you don’t like any of
these titles you can hit refresh
how to play disc golf here’s how to
start three top tips for starting to
play disc golf
all of these titles so much more
clickable and interesting than what i’ve
put here so you can do this for anything
um
minecraft
uh let’s see mods 1.18
okay
refresh
is minecraft mod 118 better than modded
minecraft
not it doesn’t quite know what i’m
saying there but that’s okay there’s
there’s still an idea a nugget in there
is
r118 mods better than 112 mods uh
1.18 mod update the three best mods for
minecraft 1.18 that nailed it there so
now it’s talking about doing a top three
video so you can use this tool right now
if you’re a free user you’ll get
i believe
you’ll get a limited amount of titles
every month and i think pro users as
well boost users get unlimited titles
though so if you’re free if you’re free
user try it out if you don’t have our
boost plan check out the link in the
description below and you can get vid iq
boost and try out all of our tools for
free for 30 days if you’re a new
customer
uh and with that
okay uh
i just want to pick you back real quick
on the whole title conversation oh i’m
going to give you all 30 seconds to pull
out your pins and papers or phones
whatever you want to do and write this
down what i’m about to tell y’all and
don’t worry if you don’t if you don’t
catch it we just made a video about it
which will become painfully obvious in a
moment but
we just did a video talking about the uh
seven way uh the separate tips of viral
success and it has to do with titles
right
so
there are seven types of titles that you
can do that create an element of
curiosity and reviewers and that’s what
we want to do with title mainly we want
to make people curious enough to click
number one open a loop
so number one open a loop
get people wanting to go down the rabbit
hole that’s always good number two
negative list
we know how much people love a train
wreck and negativity so that should be
self-explanatory
number three reveal a secret i mean come
on who doesn’t like secrets
number four
challenge assumptions i mean we know how
big challenges are in different things
like that so y’all should understand
that
number five you contrast
versus videos are great for this so you
already know about that
number six
talk about the future
that might not be interesting with some
of the other ones but it’s still a good
way to get people into your content if
you want to do that and the last
be oddly specific
so
i just saw the biggest rock of all time
on the streets how many people are going
to dig that they’re like wait what is
this rocky talking about so uh
if you want more details about what i
just said uh check out our seven secrets
to viral youtube video video that we
just did it’s all explained there for
you all
yes and tomorrow we’ll be talking more
about titles as well we’re not done
talking about titles they’re
one of the two most important elements
for making sure your next video goes
super duper viral
[Music]
we’re gonna pick some more channels now
using the claw the claw is a fun device
that we have set up the way this works
is you’ve been submitting your channels
on these two forms
all day
and we have 268
responses on our channel audit form we
have 200 responses on our gaming audit
form so not as many gaming channels
today which is very rare so 269 now i’m
gonna go ahead and put the claw
to number so we cover everything 300
okay
and now when i use the claw it will pick
a random number
254 was the one it picked and so we can
go to our form we can go to 254
and we can see what we’ve got here it’s
a crypto channel it looks like
and this is how the rest of the channel
is stream is going to go we’re going to
be randomly selecting your channels
using the claw
and i’m just closing some extra tabs
here all right arbin sub to get a cookie
where have i seen that before i feel
like people have put that in their
banner for for a long time now
all right what do we got two x your
anchor earnings by whale
arb arbitraging okay get 100 yield on
stables with delta neutral farming oh my
goodness
okay a lot of finance websites
guaranteed returns
um
so
i’ll tell you my first problem here
viper i’ll take mine too in a minute
quick
my first problem and maybe this is
intentional
is that i don’t know what the heck any
of these videos mean ah yes yes
yes yes
that was my exact thing then i don’t
know where any of this stuff means oh my
wow i love when we’re on the same page
it’s great
well
like i said it might be intentional
maybe these videos aren’t for me maybe
they’re for people who understand these
terms
and
they’re they’re the next level right
like if you want your beginner crypto
advice you’re not coming to arbyn you’re
going somewhere else arbin is going to
talk about the next level right
so
that could be
but
when you’re you know coming to us for
hey how do i grow my youtube channel
kind of questions
our suggestions tend to
lean this other way where we’re like
well could you give
people at the beginner level
some more advice and maybe you feel like
you’re doing that and in case that’s the
case
i would definitely say that these titles
and these thumbnails are too complex
especially the titles
it’s it’s not clear that as a crypto
beginner i’m gonna learn from this
so
i would definitely be keeping that in
mind
um
the thumbnail evolution here is quite
dramatic
started with kind of hard to understand
thumbnails and now
you’re you’re being a little more
deliberate pointing arrows at at
different elements like we have this
massive crazy percentage here
um
but the title it’s are you gonna tell me
how to get this kind of return
are are you just telling me about this
website and what’s the benefit of using
this website right
so
these are elements that are missing from
your titles and thumbnails
yeah and
i like i kind of like the use of arrow
because again when you are using arrows
i mean obviously you are trying to
highlight something and again that makes
people more curious about what is it
that you’re exactly trying to highlight
in your thumbnail so i definitely like
that but if we highlight it
what does yield mean i i don’t know what
that means uh
what’s an aust i don’t know what that
means uh
so yeah you might
like to say this but you might want to
dumb it down a little bit for us
non-financials i’m just saying
yeah there’s probably like i think one
of the most confusing things would be uh
crypto in the blockchain right and it’s
something that there’s a lot of interest
around right now so
that’s where i think your highest
ceiling is right trying to get people in
the door people who are like you know
curious about this but they’re still
trying to figure it all out uh and again
if you’re doing that then the videos
need to be structured the tylenol funnel
needs to be structured uh in a different
way because if i didn’t know any better
i would say this was an animation
channel if i only had this thumbnail to
go off of i don’t know what any of this
means
and i have this animated character in
front of me so are you an animation
channel
talking about money and sushi i don’t
really know so
keep again simple simplify the titles
and thumbnails um join us tomorrow too
we’ll we’ll talk more about uh
thumbnails as well let’s go to the first
not the first let’s go to our first
gaming channel from the claw now the
response is the difference here
responses is so vast
that i’m feeling like to give the gaming
channels a better shot i should
just temporarily fluctuate these numbers
a little bit so let’s let’s just do
210 for a minute and then do the random
number picker
105 okay so we’re going to
105
on the gaming forum now
uh kozaki nero
i believe maybe i said that right maybe
i didn’t
106 subscribers
and
what are we playing
three games
huh
but that’s the same
oh create a three game plays but that’s
the same okay don’t know what that
really means eso gameplay
to tamriel unlimited par 5 okay
so it looks like you’re doing okay that
i understand you are doing a let’s play
series of elder scrolls online
and you’re also covering some different
games too in between
this
potentially long running series you’re
six parts into it
but you’ve tried a lot of different
games
in five months you’ve done a lot of
different things
with kind of varying degrees of success
but i don’t think any video has gotten
over a hundred views let’s see if that’s
accurate
yes not not any videos got over 100
views just yet okay
so basic tips for gaming channels when i
see stuff like this
first and foremost
find
a game
find yourself one game that you are
completely in love with okay to start
there start with your favorite game okay
and then
try to sit down and come up with 20
ideas 20 video ideas for your favorite
game right
and this is the game that gets you the
most excited this is the game that when
you’re done at work you’ve been thinking
about it all day you can’t wait to come
home and play it like that’s the kind of
game that’s the kind of interest you
should have in what you’re covering on
youtube whatever you’re doing on youtube
if if you have a cooking channel then
you better love to cook right
so gaming channel you need a game that
you totally love all right that’s what i
want your channel to be about and i want
you to do some research and see what
kind of elder scrolls videos are ranking
and and can you kind of replicate them
in your own style so for example uh eso
if i just type in eso
there’s a lot of different stuff so
let’s just say elder scrolls online
gameplay review trailer beginner’s guide
classes high isle don’t know what that
is maybe it’s an expansion pvp character
creation so we’re getting some very
basic
things here but like what happens if i
click gameplay
should you play elder scrolls online in
2022
okay so people make gameplay videos all
the time
and
those to me are always let’s plays so
it’s really interesting that i typed in
gameplay as if i was searching for
someone who just i just want to watch
someone play elder scrolls online and
the first thing i see is not that i see
somebody talking about if i should buy
it should i play this game in 2022
that’s not what i was looking for but
the title and the thumbnail are great
and i might i might actually end up you
know watching that if i’m i’m interested
you have to scroll down a little bit but
then we get eight years ago this game is
so old eight years ago we have a
gameplay video so
you know two million subscriber channel
let’s see elder scrolls online gameplay
yeah
one year ago you’re competing with these
these massive channels
for for the search term elder scrolls
online game play
so keep that in mind make your videos
more specific when you’re doing these
let’s plays it doesn’t matter what part
you’re on because
don’t like i would say everybody here
wants new viewers to come in on part six
so don’t make them feel like they need
to watch five other videos before they
can understand part six
just make sure whenever you make a video
you’re introducing the new viewers
you’re you’re making them feel at home
even though you’re six parts in it
shouldn’t matter it really shouldn’t
they you should invite them to watch the
previous five parts at the end of the
video but
get them in the door first today we’re
going to be looking for this mount or
we’re going to be fighting this monster
or we’re going to be doing this thing
make sure your video is about a specific
thing you’re going to do and get rid of
the part numbers and the very basic
titling structure here of elder scrolls
gameplay
you know some update part number
that’s not
that’s not really a clickable title
so those are my upfront suggestions uh
these other games that you have on here
are confusing the people who are
subscribed because if they subscribe for
elder scrolls online and then you’re
giving them these really random stadia
games
they’re not
they’re not going to watch you know
if i’m just noticing now the stadia logo
viper it’s in like all the thumbnails
so i think what they’re trying to do is
be a stadia focused channel
but
as somebody who has a stadium
subscription you probably have
preferences as to what you want to play
right you’re not just playing it because
it’s on stadia and that’s going to be
the audience to your channel
they’re not going to all like the same
things you know the people who are
watching um mechanic mechanical hunter
are probably not into
you know borderlands 3.
so
keep these things in mind and try to you
know target a specific viewer because
the fact that this is on stadium i don’t
think is enough to call it a niche
personally yeah the stadium is way too
broad and i want to talk about the other
point that you brought up about putting
the part number and then the titles i
was just thinking about this and even
like a major hollywood studio i’ve gone
away from this in the past if you think
about the dark knight trilogy we all
know it’s a trilogy well what are the
titles batman begins
the dark knight
the dark knight rises there is no batman
begins
batman begin part two they’re not doing
that
because
you want to make people feel like they
can watch each individual
movie
as its own stand-alone thing you don’t
you don’t want your viewer to feel like
they have to watch something previously
to be caught up on the current thing so
good point dan awesome yeah
and i’m gonna i’m gonna devil’s advocate
myself a little bit because i do watch
channels that still do part numbers um
so this is a channel i’ve been watching
lately uh because they play a game i
really like it’s called runescape
and they have this new series
it’s like this challenge series right so
they have part numbers but you’ll notice
the part numbers are not in the
thumbnails
the part numbers are in the titles but
they’re the very last element of the
titles
the very last one and that’s because
this is a game about progress so you do
like to know where you’re at but
this creator made that part the shortest
part of their title the pound sign and
the number and that’s it they didn’t put
part five taking up a whole bunch of
room or episode five
it they put it as tiny as they could
because they know
you don’t that’s information you don’t
really need if you’re
a new viewer or a fan if you’re a fan
you’ve probably seen all the four parts
anyway so
this is an example of a big youtuber
using part numbers but i would say the
right way and all they had all this real
estate to make these incredible
thumbnails
at the end of the day so i remember when
i uh when i was coming up i used to do
uh veda you you don’t paid it right damn
video every day in april and august and
all that
oh no i i don’t i’m not never heard of
veda uh-uh
oh wow okay so two times a year uh their
thing called veda video every day in
april video every day in august where
creators upload video every single day
from all
uh i used to do it when i first started
off on youtube and i made the mistake of
putting a video or putting a day number
in every video
uh and then someone told me that yeah
you probably shouldn’t do that you just
make the videos with the regular titles
and not put each day in there so i
learned quickly that that was uh not the
thing to do but yeah
like we were someone earlier like don’t
you don’t need the part number or what
not in the title and whatnot just just
make the video stand out on their own
and then people will naturally watch
anyway so
i think that’s meant to be a challenge
for you as the creator right like
if you if you tell your audience well in
every video title like it’s it’s the
what it was veda challenge yeah like
they’re not watching because of that but
they’re watching because of what you
make videos about already the fact that
you’re doing it every day is irrelevant
to them they’re they’re just happy
you’re making videos
every day twice a day they don’t care
like they just you know they’re happy to
see you they’re happier making videos so
yeah i would i would definitely if i was
doing that challenge i wouldn’t put the
part number i wouldn’t put anything in
the title indicating it’s part of that
challenge and when you complete it then
i would go to like the community tab and
celebrate i did it i didn’t think i
could but i posted a video every single
day in april you know and you can
mention it in your next video like i
can’t by the way i don’t know if you
noticed but i was doing the veda
challenge that whole month i posted
every day and i never do that and now i
need a break you know what i mean now
you can say now i’m going back to a
weekly schedule so
[Music]
anyway um that’s pretty cool i didn’t
know that
all right the claw
wants us to visit channel 162 the claw
has spoken we’re going to back to our
regular channels now
um i say regular that’s so mean so
belittling to the gaming channels what i
meant to say was channel’s not
gaming
we get so many gaming channels we’ve
separated the two but it’s not because
we see these channels as quote regular
uh okay interesting johnny b 11 000
subscribers and they’re doing
videos about i want to say mazdas but i
see a nissan in there as well so it
looks like
fast cars
i don’t i don’t know much about cars i
don’t know but i love the fact that the
banner lets me know what i’m getting we
got pov drive we got a install
okay
i don’t i don’t know what you’re
installing but i can’t give you an idea
yeah
look at this i crashed my nissan 350 z
pov footage
see
there you go
now you could sit in your car
and do your pov drive and you could say
um nissan 350z pov drive episode 12
you know
or you could
talk about what you’re doing in the
title
type of car downhill canyon rip
like uh what what’s going you’re okay
you’re going downhill in the canyon and
you put rip i don’t know if that’s rest
in peace or maybe you’re just using the
word
rip in another context but either way
i’m clicking on it i want to know what’s
going to happen another reason why i
love my nissan 350z 13 000 views
we have a very simplistic thumbnail it’s
clear it’s a pov drive by the way you’ve
uh taken the picture
this is great we everyone should be
learning from you right now
look at the views how they’ve gone up
lately i love how you one of our uh our
title uh tip whatever another reason i
love my nikon video
yeah that’s this looks like a ai title
generator right there
i canceled my 2023 nissan z deposit
so they’re really into this car and
they’re telling all kinds of stories
about it they’re going on adventures
they’re crashing the thing
um maybe they crashed it and now they
don’t have content
is that part of the issue
you know everything to shop data
so could you go to the shop and talk
about the progress on fixing the car you
know maybe if they’re cool they’ll let
you take some some you know video of
them working on it
i love how even though these thumbnails
look similar they are differentiated
just enough that i can know that they’re
different
like yeah that’s something
yeah
yeah deposit mate i love the story your
deposit made eight thousand views cancel
deposit 27 000 views
well controversy guys the controversy oh
this is what i’ve been trying to tell
you all day i’m i’m glad i’m glad we
found this channel i feel like i’m going
to say johnny be submitted just so this
channel can be used as an example for
everybody else
because i don’t know what advice i have
this is too good
[Laughter]
yeah this person is well on their way
for sure i’m headed to the shop later to
film okay good you’re ahead of us
you understand the assignment right
there
um
yeah it’s it’s really hard to advise
because i would say you’re you’re doing
everything that we would recommend in
terms of like trying to captivate an
audience it looks like recently you’ve
just had
i mean well okay so you have a video
back from back here 79 000 views let’s
do this let’s look at the most popular
ah a good choice for students okay
interesting
interesting take there for a car video
realities of daily driving did very well
on a busy in a busy city
watch this before you you daily drive a
nissan 350z so a high value review like
really valuable should i even buy this
car kind of video
three red flags when buying so
you have covered these
um
even up to a year ago you’ve covered
more of these like low hanging fruit if
i have this car i might as well review
it kind of videos um
so if it’s ideas
that’s going to be
yeah that’s that’s going to be where you
have to get creative and it looks like
you are
but yeah i would i would worry a little
bit about that
can you compare this car to others like
it two others not at all like it and you
can get the footage by maybe test
driving the other cars and you know from
other dealerships that could be a whole
series that you do
comparing your car to these other cars
um
you know there’s a lot there’s a lot of
different directions you can go with
this but i i think you’re i think you
have a ton of success here
yeah i literally have nothing to say
dude like you are you are doing the
things you are crushing it my dude
i’m learning it’s a pretty expensive
niche to be in i found the pov
oh i think i think maybe slow mode got
him but i they’re probably going into a
description there
yes certainly an expensive niche that is
for sure
yeah
uh
my only other thing we’re going to say
that uh it looks like you are on a one
video per week cadence i would say i
don’t know if it’s possible but if you
can like up your content outlook output
that might that might definitely be in
your favor if that’s possible
so i just typed in mustang because i was
just trying to think of another car
right
and
i’m seeing
a very similar channel to to yours right
like
this person
has a mustang but then they’re also
talking about other mustangs he broke
the bank uh lucifer gets a carbon fiber
makeover so
it looks like their friends also have
these cars and they’re kind of talking
about them
you know in in the videos
so
and they’re getting very similar views
to what you’re getting
but they might it looks like they’re
producing a lot more content because
they’re just days apart on some of these
so
this could be a direction for you to go
to try looking at other car channels and
seeing how they’re keeping their content
schedules going and if you know other
people like
you’d be surprised there’s reddit groups
for everything if you can find a reddit
group for your car right and maybe you
start to network with people who
are enthusiasts maybe there’s a whole
forum of people just hanging out who
love this car and live near you maybe
you can get involved with some events
some different you know customizations
that they’ve done to their car so you
don’t have to actually do that into your
car uh there’s there’s a lot of
different ways you can go
i would be looking at that though i’d be
looking to get getting into some of
these communities and failing that just
continually study up on the other car
channels out there and see what they’re
you know up to
but yeah
fantastic channel congratulations on
over 10 000 subscribers i think you’re
on your way uh sorry that you crashed
your car
that’s um
you gotta
get a video out of it though definitely
need to make more videos i find pov is
really repetitive i appreciate the ideas
yeah absolutely um
best of luck to you
okay we’re gonna go to our next gaming
channel we have 225 responses the gap is
closing i’m just going to leave the claw
at 300 and hope it doesn’t go into that
upper
limit there and we’ll just redraw if it
does 111 on the gaming form
up try that again
our next gaming channel
is artist known as they are approaching
5 000 subscribers
and it looks like they’re a vr channel
oh
okay
oh wow interesting
this roulette video wait this roulette
video is a video lol this is really well
um
this shorts video
or this is a shorts video you got a big
bet
to win big huge bets poker stars okay
so they’re doing kind of a mix of shorts
and long form content it looks like a
lot of the content is in this vr poker
stars game
very consistent view counts
on your long form videos
all of them over a thousand views
this is really interesting
and i love the uh consistency of the
thumbnail like when you look at his
thumbnails you know that is going to be
video for sure
wow so for you you’ve uploaded a lot of
content in the last month oh my goodness
it seems like you have a very dedicated
audience
and you’re trying shorts and and i’d be
curious to see how some of these do like
from a day ago this one obviously hit
the shelf 1.2 k views
uh but i think you’re just getting
started with those so that could be a
really interesting strategy to try i
have seen vr content in shorts believe
it or not and i’ve seen it do pretty
well so that is definitely a thing uh
let’s look at the most popular oh they
were a drawing channel before
interesting not only nine months ago so
this isn’t a recent pivot
yeah it is
i’m a bit concerned because i’m seeing
some views per hour coming in on these
shorts uh that are not vr
related and unfortunately our tools are
not going to show us because it is a
short so it’s in a different part of
youtube i wanted to see
precisely how many views this has gotten
in the last month or so
so it’s one thing to consider if if
these drawing videos are bringing people
to your channel
i might consider unlisting them because
it’s just the not it’s not what you’re
doing now and that still matters even
though it’s shorts
but
if you’re looking at your stats and it
looks like all of these have kind of
stagnated now and it’s not really a big
deal i would you just leave them
this is really really cool though
so could you do a video about
getting better at
pokerstars
because this seems like a really fun
channel if you’re into poker right but
maybe because you’re you’re you
obviously know how to play the game
maybe you can be giving people some tip
using the game itself like being in vr
you can you can really lay stuff out in
front of people and give them some tips
on how to be better um
show them what things mean how it all
works
like how to win big in poker stars kind
of videos
that that could be one direction to go
in because
the view counts are very steady right
now
so could you know could you be branching
out a little bit more to kind of pull in
some new viewers is kind of the question
i don’t know otherwise i’m very
encouraged by these numbers viper it’s
hard to say what to do next
don’t sound like the best court
sebastian is just the theta course of
action
so
yeah there you go hopefully there’s a
couple tips in there that helped
um congratulations on your channel
hitting 5000 soon probably
all right we will take a look at
our next non-gaming channel
that is number 77
which is on this list
and it is fair lady crimson
they’re helping others with stress
according to the description there
my mission is to help others positively
navigate stress and holistically and
non-invasively
oh no sorry not and so holistically and
non-invasively to live the best life
okay cool
so
awesome mission
and if we scroll down here
we’re getting we’re seeing a lot of
views
again another channel just absolutely
killing it right now i’m surprised at
the
subscriber to view ratio oh my goodness
all of your videos have over 5000 views
from the last few weeks
and you’re under 5000 subscribers
wow viper what are you seeing here
huh whatever she is doing she is
definitely getting people in the door
that’s sure
um
somebody’s thumbnail i mean
for my taste they are kind of busy but
if you count say viper shut up so i’m
not gonna say nothing yo she’s like yo
the view count saying she isn’t she’s
doing her thing
um the only other thing i would say is
again you all really need to
i would suggest keeping an eye on your
title length
uh because you got some really long
titles here and again when people are
watching youtube on mobile devices
you’re not doing yourself any favors
with that
yeah that’s uh that is true a lot of
truncated titles but
it’s working like everything you’re
doing is working for
what seemed to be like 5 000 people who
con continually return to your channel
some videos
uh taking off more than others like this
one
reasons why visualization and
affirmations really
work
why affirmations
meditation okay
i’m kind of wondering if you can do more
videos like this one
because it seems like if i had to guess
if i were to look at your new and
returning viewers chart i if i had to
guess this brought in a lot of new
viewers
and whenever you have a video take off
that brings in a lot of new viewers you
then get the chance for them to be shown
your older content and your newer
content and the content you’re making a
little more regularly like these uh i am
videos
so you did four of these in a row which
seemed these i would say this is like
your flagship content this is the stuff
you make for the people who already love
you and they’re returning all the time
uh but you want to do more it looks like
this one from 12 days ago is becoming
that because it already has more views
than these older ones already in 12 days
and this may be it’s it’s an updates
video so probably more about your
channel but this could be bringing in a
few new people just given the view
counts and stuff
um
but yeah that’s that is what i’d be
doing is trying to find ways to you know
because there’s people dealing with
stress and anxiety
and they may be looking for other types
of search terms on youtube right so
what think about what you would search
for if you were looking for ways
to deal with your your stress your
anxiety whatever it might be like how to
meditate for example and
see if you can maybe get in on that a
little bit to try and get those new
viewers up
and they’re not using the community tab
either which i think this channel should
definitely try that great opportunity
there make polls um and image posts and
try to post at least once a day on this
community tab because that will snowball
and you’ll have your channel popping up
you know through the community tab in
places that it would just never was
before it’s a whole nother avenue on
youtube to to play with
yeah the community tab is like like
youtube best like thinker kept weapon
man like you can have the math to reach
with the community tab
yeah hey dan can you hear me okay yeah
all right
can you can y’all in the chat hear me i
thought my instead of my mic is not
sounding too right so let me know
yeah i think it sounds good but uh yeah
it’s that i’m not listening to the
output i’m just hearing you directly so
it could be
that it needs to be turned up but i
can’t tell
but all right cool we’ll move on to the
next channel
uh it’ll be a gaming channel
so
let’s see uh
it’ll be number 154 the claw really
sticking to the later part of the uh
form here 144.
now breezy who says they have zero
so maybe just starting out
ah
it’s 12 days ago
we have a short with just the date on it
uh some rocket league
some is that fifa or another game like
that yeah fifa 21
so this is a case where i feel like
it’s really hard to give advice because
we don’t really know what your channel’s
about and
on the surface it doesn’t look like you
know what your channel is about
so
we’re probably gonna move on from this
one pretty quick but
check out
we have a video on the channel how to
start a gaming channel um you you’ve
already started a gaming channel so you
might be thinking to yourself why would
you recommend a video like that
check it out we you know i’ve done what
have i done like three of these now two
of these
i do one every year and i try to give
some new tips every year for best
practices when starting a gaming channel
and instead of just rattling those off
to you right now i’m gonna recommend you
go watch that video
but best of luck to you
i will pick another gaming channel since
we didn’t really technically audit that
one
37
if you all want a chance to have your
channel audited there are a couple of
forums down in the description that you
might want to pay attention to and fill
out
correct
lg shorts okay so we have another shorts
channel here gaming channel uh and it
looks like they’re doing
a lot of stuff where they were about a
month ago
i haven’t uploaded in a month
gang beats
when madden
make you go against your own team
that did pretty well
1.3 kvues
a lot of cuphead content for a while
there it looks like you were doing
cuphead non not shorts just just doing
cuphead videos and before that you had
some shorts going on okay so this
channel’s history is a bit
all over the place started three months
ago though
what i would be doing is i would give
you the same advice we gave the the
gaming channel from earlier uh
pick a game
and make
shorts consistently or or long-form
content or both about that game you know
and constantly go after the same
audience over and over and over again
that is how you grow on youtube
um
other than that definitely check out
some of the audits we’ve done of other
gaming channels
and
check out some of the advice we’ve given
uh from earlier because i’m seeing a lot
of the same stuff here that we talked
about earlier in the day
so when we talk about uh how to grow
and and best practices for growing your
channel
a lot of it comes down to comfort
and what i mean by that is what people
are comfortable with and how you get
people to be comfortable with you
and i’ll use some examples i’m pretty
sure i’ve used on this live stream
before but when you walk into a
starburst right you’re walking into a
starbucks because you’re comfortable
that you’re going to get a decent uh
serving of coffee or frappe or whatever
but starbucks is known for their their
high level of coffee uh if you walk into
a dunkin donuts you’re walking into a
dunkin donuts because you inspect
some of the best donuts
around that’s that’s what they become
known for so
if you think about it like that it’s the
same way with your youtube channel you
have to create a you have to foster an
environment on comfort and what i mean
by that is i know a lot of you all are
starting out and you’re just throwing
stuff at the wall and seeing what sticks
but ultimately
you have to come up with content that
will keep people coming back to you and
the way that you do that
is you keep making content that they
resonate with like the same type of
content you don’t go soccer one day and
baseball the next and basketball the
next no no no no
if they are comfortable with the soccer
content then you keep giving them soccer
content a perfect example i i just saw
my man technically team the chat uh
technically t is an accessory reviewer
he reviewed phone cases and other
accessories um he talked about wanting
to do more uh phone uh commentary or
phone review but he’s not going to do
that on his accessories channel because
he has built that comfort level with the
people when they come to that channel
they expect him to do accessory reviews
so if he did a full commentary review on
that accessory channel it’s probably not
going to do that well because that’s not
what the audience is comfortable with
from him
so
just think about what you can do as a
creator to make people comfortable with
your content and you will probably be
well off with that
there you go uh we got our next channel
here
it’s pop at 50. so
it looks like a creator who
you don’t look 50 but maybe you’re in
your 50s and you’re you’re reacting to
pop songs
and you know what’s funny especially
down here these videos look almost
identical
to the videos we were looking at earlier
from the other music reaction channel we
had pulled up
so i fear again we’ll be giving a lot of
the same advice
um just for a quick recap on that first
of all be sure you do rewind and watch
that segment of the live stream again
but we were telling that creator to make
sure to take
images of like the celebrity right that
you’re covering the the artist in this
case and then your reaction and make
your thumbnail dead simple get get rid
of this background cut yourself out and
have you reacting
like your face there and then on the
other side of the thumbnail the the
artist right keep it really super simple
and then when you give your reactions in
the titles
don’t just say i’m i’m it’s my first
time listening to this and i’m reacting
to it give us a little taste of your
opinion
did you like it did you not like it was
it was it too loud uh was you know what
i mean like think of some descriptive
words that you can use in your title to
create just a little bit of controversy
and a little bit of interest uh to get
people to click
um viper anything specifically you’re
seeing on on this one
okay so the thumbnail
yeah
they
look all the same and
i need you to figure out a way to
differentiate your thumbnails i am not
against having a thumbnail template
because it makes it easier and quicker
for us to create thumbnails as creators
but when they all look the same to a
person coming up to your to your page
for the first time or
people that are already subscribed to
your page if they’re subscribed and they
they see that thumbnail pop up uh like
dannon said many times on this launching
before
if the thumbnail looks too similar
they’re going to feel like they already
washed it and they’re going to skip it
so
you definitely want to figure out a way
to make your thumbnails distinct each
and every individual thumbnail that
should have its own distinct flavor to
it
because these thumbnails look way too
much like right now
red text too red text is notoriously
hard to read on thumbnail
so if you’re going to do thumbnails like
this at least don’t use red text
uh but yeah that would be our advice
definitely listen to the part in the
stream earlier too because we did dive a
bit deeper on on your exact type of
channel which is kind of funny
um all right going back to the gaming
form
we have is that the gaming forum that’s
the gaming forum 240 different responses
let’s just go ahead and roll see what
happens
they heard your call 233 so someone
recently
submitted here and we’re gonna check out
their channel
it
is phantom x network
their gaming channel playing rocket
league sea of thieves and dead island
interesting
so
you started about six months ago but as
a few weeks ago you’ve kind of
dedicated excuse me dedicated yourself a
bit more to
uh creating content a bit more regularly
unfortunately
uh
you’ve kind of picked two games that i
think would appeal to very different
audiences so that’s your first
uh thing to look at
which one of those games do you do you
like more and which one of them inspires
you to make more content i’d start there
sea of thieves is a really interesting
one because it’s an open world kind of
experience a lot of people have found
success doing role play with their
friends you have other names on here i’m
assuming of of fellow youtubers so you
could be doing like fun collabs with
them role plays and things like that and
you could create
you know a whole series around that um
or you could have these really epic
rocket league tournaments you know and
but here’s the thing you’ve put episode
numbers
on rocket league videos and i have to
imagine
i don’t need to see episode 2
to understand what’s going on episode 3
because
these these rounds are short
you know certainly shorter than 17
minutes
so
unless i maybe it’s a specific game mode
but
you don’t you don’t need episode numbers
on this you’re basically inviting people
not to watch because you’re telling them
this is no this is like an hour-long
tournament we did and you have to watch
episode one to keep up with it and
that’s not how rocket league really
works generally um also the thumbnail
wallpaper
where we’re seeing you play these
different games you say that it’s a new
episode but the episode number’s crammed
down here and that’s the only difference
in these two thumbnails
it’s really hard for your cur your
viewers who have given you a chance to
kind of see that you made a new video
because it looks exactly the same so
titles and thumbnails beyond just name
of game and who was it with no one knows
who these people are yet that’s what
we’re trying to fix so get the names of
the youtubers out of there and what
happened in sea of thieves episode two
what did you do did you find treasure
did you go on an adventure did you find
some crazy monster did it totally kill
you like
talk about what happened in the title in
the thumbnail give me that reason to
click
dan do you know if vidiq has the
subscription to netflix
what why would we have a subscription to
netflix
because um netflix had some very good uh
presentation for how uh people should
like think about thumbnails and channel
layouts and different things like that
so hope you’re curious i see i see yeah
netflix has actually released some
studies and stuff too and a lot of
people look at those youtubers look at
those to see kind of what what their
people are seeing in terms of the the
logic behind a thumbnail what makes it
clickable
so yeah definitely
look for netflix and thumbnails and
you’ll probably find a recent story
about it oh boy
247.
we got a netflix account no one would
get any work done is the fear i think
all right next channel heart energy
intuitive
all right uh let’s see i have the
youtube channel link in the why
banner
what is it about
why is your youtube channel making the
banner i’m confused
it is not clickable just just so you’re
aware um
you can’t click things in there yeah i’m
sure they know that
let’s see
and they’re already on the page
i’m confused right now
yeah that’s that is true i i would
replace this with more of a value
proposition because the first thing we
like to do is try and figure out okay
what’s this channel about
so reading through some of your titles
bleep loads of your attractive qualities
okay
how people are drawn to your
the honey emoji that’s interesting
but it’s a short i would say the title
matters less of the short it’s what is
the actual content like
why are you attractive message from your
loved ones
so it looks like attractive keeps coming
up
what is attractive about you physical
traits
so oh okay that was yeah i picked that
one it’s 1.7 k views i wonder what’s the
most popular video
oh yeah there it is
so
in these videos i had the easiest time
understanding what what you’re doing on
your channel right
like you’re talking about how
you know
being attractive basically and
maybe you’re going into what makes
people attractive and all these
interesting conversations
the titles
of your videos made it very clear that
like
you’re talking about a specific topic
whereas some of these are not as clear
like message from your loved one i i’m
not sure what that means
and it looks like
tarot cards maybe
but
then i would have included like tarot
card reading in the title somewhere what
about you viper what are you kind of
seeing i’m just kind of thinking out
loud here i’m sorry okay oh yeah viper
is saying something for sure um
and this is my personal opinion so dan
uh you can let me know how you feel
about this but
when you have youtube short
on the same channel with a video
and from what i can imagine i do the
livestreams the actual video with that
is uh 47 minutes long
and
that’s almost a recipe for
no no um
you’re talking about uh you’re you’re
really potentially alienating your
audience when your video lengths are
that far apart on the spectrum
um because then you small completely
different audiences and what they want
and expect a need from you
so i would almost suggest it in person
that if you are really into making these
youtube short videos
then you should put them on a whole
separate channel and just keep these
longer videos and such on this channel
because i don’t know and it seems like
you’re doing more short content lately
anyway and they’re not really i mean
they’re doing okay but
yeah those longer videos are not gonna
help your calls
oh if you’re going to i think
uh it would need to resemble what you do
at least you know because this is a 44
minute video it looks like you’re
wearing the same outfit in these so i’m
going to assume this is a clip from this
video which is fine
uh maybe you’ve condensed a nugget from
this video into a short
totally fine but
it’s
it’s when like i see these like more
like maybe tarot reading kind of shorts
maybe maybe it’s just in isn’t the
thumbnail but maybe you do readings in
these videos too and i’m just not seeing
it it’s a 44 minute video so it could be
in there um but are these really the
same as as these types of videos here
because if you’re gonna do these in
shorts and then this is your long form i
would have made two separate channels if
they are in fact different um
so that’s that is definitely a good call
out there uh and yeah 44 minutes is
quite a commitment too uh are does it
need to be 44 minutes because that is
quite a long time
so
are you editing these down
is is that the shortest it can be is
kind of a question i’d be asking myself
especially just for new viewers you know
it’s it’s a bit
tough to sell them on the longer content
when it’s not clear exactly what they’re
getting
um so that’s that was yeah i think
that’s a good place to start but then
also the thumbnails
could you be doing more customized
thumbnails
because it looks like these are just
pulled straight from the video like a
still from the video
could you be doing something to support
the title like
s loads of your attractive qualities so
the title is kind of interesting is
there a supportive image you could have
put that would have made it even more
clear what this video is about so i’m
not saying repeat the title in the
thumbnail but something to supplement
the title to make it more clear because
i still don’t exactly know what we’re
doing on this channel
but we did give some tips there i think
uh
unless you have anything more to add
i would definitely be focused on on
everything we just said i think we
covered it
let’s go on to the next gaming channel
then there’s been 249 submissions on the
gaming forum they heard you
267 so that’s not going to work because
i said 249. try again claw
209. we’ll take that
all right
let me grab this
put it here
okay
how some chab
making games with unity oh
are you a game development channel
i made pokemon red and blue in unity oh
interesting
i’m remade goldeneye in unity i remade
project igi in unity
oh wow
okay
viper i’m going to give this channel the
opposite advice that we’ve been giving
channels oh
i’m going to say unproduce your
thumbnails
so
mario 64 in unity okay check this out
so
there are people who have made like
they’ve reimagined mario 64 using the
unity engine
and you’ll notice with these thumbnails
there’s not a lot to them especially
this one
it’s it’s clearly a still from the game
right
but what’s amazing about this is mario
64 never looked this good
and so in this case you can get away
with these really simple thumbnails
because people recognize this ip
and that’s what you said you’re doing on
your channel right you’re remaking games
that are highly recognizable so
what is it what does it look like
um
interesting
so you remake pokemon red and blue and
i see the similarities but i also see
something new and that’s this thing at
the bottom
i don’t remember it looking like this it
could have maybe i’m wrong but bag fight
run pokeballs and stuff and you’re you
know what i mean like or your pokedex
whatever that is
so
when it looks different enough
it’s clear that somebody has had their
has tried their hand at it and they’ve
remade it
so you’ve remade this game
and i would be kind of taking what
you’ve done
and putting it front and center so it’s
like if i just saw this frozen screen
right here that’s buffering like crazy i
would know that it’s pokemon red and
blue because the title is like oh that’s
pokemon i remade pokemon red and blue in
unity okay i need to know i need to know
more
whereas the thumbnail you have it’s
really hard to see what’s going on in
unity is like this tiny thing in the
middle and then we got something that
doesn’t look like the gameplay at all
so you’re kind of missing the mark there
um you kind of did it right here gold
nine unity but you’ve made this huge
white line in the middle
that’s that’s taking up a ton of real
estate and
it’s it’s really hard to tell the
difference you know so like this is the
64 version
could you have done
brighter pictures could you zoomed in a
little bit more just to make the
difference you want to go to the same
exact place in both of these and take
the picture first of all so you can see
the difference in the graphics so like
i i think thumbnails i think thumbnails
are everything for this channel you
obviously have a lot of skill i’m going
to say thumbnails
i don’t know if you want to add anything
but
that was that was
yeah uh what you think makes sense
because if you’re developing something
chances are you want to show off how it
looked after you develop it and like you
said dan the best way to do that you
should say just take a picture
of the finished product and plaster it
out there
here’s proof like it’s a lot easier this
is brighter it’s a lot easier to see
spyro i made spiral the dragon since i
can’t afford it great title 257 views
which is a lot more than what you’ve
been getting on some of these the angry
birds one is a bit more clear because
the anchor bird’s logo is very
recognizable very big
i love the concept of you may you made
it because you can’t afford it could you
could you make that even more hilarious
by saying like i remade and then say
grand theft auto because i couldn’t
afford it but make it terrible
make it question awesome
sorry i just yeah i i was i’m just going
after a comedy angle now take grand
theft auto and make it look as bad as
possible and
the the joke is that you can’t afford it
so you had to make your own and of
course it’s not going to come out good
because you know what i mean that’s
another way you could take this i’ve
seen people do really funny things with
game development on youtube so that’s
just where that’s coming from
here’s the question for you uh we know
how voluble real estate is on a
thumbnail
i would think that instead of trying to
do the comparison like you did with the
firewall the dragon
just put his finished product out there
front and center and just have a big
plaster picture of that would do you
think that that will maybe perform
better than trying to do a comparison a
before and after
in some cases yeah i think because if
you’re doing a graphical like remaster
that’s when this arrow kind of makes
sense pointing to the before and after
right
if you’re simply remaking something and
it looks enough like that thing that
people recognize like the pokemon game
you’re looking at you don’t really need
the side-by-side effect it might be
taking away from what you did because
it’s confusing well wait which one did
you do you know so
yeah i think you’re right i think it’s
just a matter of
showing something from the game itself
uh and not like this you did it down
here but i can see your windows hot bar
there’s a whole bunch of negative space
and the game is kind of in the middle so
you’ve taken something that’s already
small and made it smaller i would have
zoomed in on the action here castlevania
one
oh well
that looks like you’re just covering
castlevania
so i don’t think you actually made a
game in that case this is more of a
recent thing okay
but really cool i i think that
if you have the skill in game
development and you’re taking these
really once popular games and remaking
them
you are
you are in for a windfall of views at
any point keep playing with these titles
thumbnails and and concepts as well and
best of luck to you
boom
all right 318 people have submitted on
the non-gaming channel form this is set
to 320 so let’s pick
85.
that’s gaming again 85.
how’s everybody doing thank you so much
for being here
we appreciate it thank you for
submitting your channels hopefully
you’re getting a lot of value from this
homekeeping channel okay 259 subscribers
homekeeping channel helping you clean
and organize your home one step at a
time
love that
so you know what’s funny is we use an
example we use this example a lot all
the time
well we like i think we say how to
unclog a toilet but how to clean a
toilet uh and we talk about if you make
this video you want it to be short right
like people just want to come in for the
answer and then they want to get out and
that’s what you did two minute video how
to clean a toilet the thumbnail’s very
clear and concise it looks good the view
count is nice and high
how to clean a flat screen tv
interesting not as many people looking
to do that
so
viper here’s the thing
how often do you clean your flat screen
tv
almost next to never next to never but
you probably clean your toilet a little
more often than that yes yes because
toilets need it
and we don’t really think about cleaning
our flat screens
so
random suggestion for you it does change
the way you’re doing your content now
but
instead of how basic how to clean your
flat screen tv which you already have
and you should totally keep because it
kind of builds up your your catalog
i would follow that video up with some
like five reasons you should clean your
flat screen tv
because if it’s something that people
don’t generally think to clean
then
you need to give the reasons like did
you know that this thing gets nasty
right and you can show before and after
you have the b-roll of of cleaning the
tv i assume from this video so
how to clean is great and then you can
point people to that video if you want
to know how to clean your tv watch over
here
i’ve told you why now i’ll show you how
so
that could be a direction you take some
of these concepts for your cleaning
videos uh get give people
reasons for
you know why they should do certain
things obviously remove pee or sweat
stains from a bed is something they
probably want to do
um
but yeah this is
ah i really like
the thumbnails and everything so i i
think they’re on they’re on to something
yeah
but it’s just kind of creating i like
your catalog
i like the point that you made about the
the tv and the toilet
a lot of people are not going to really
ignore or want to know or care about how
to clean their tv but yeah the toilet is
definitely something that has to be done
more frequently
and therefore has a you uh we place a
higher priority on that so if you can
find more content that has like a higher
priority then you’re probably going to
get a lot more views on that here’s
another toilet video that’s did really
well ten thousand views how to clean a
toilet brush and holder
so again another urgent need this is
like uh i need to clean this it’s nasty
so and then cleaning your washing
machine vinegar so
go around and find the things that
people need to clean you know and and
make sure you have a video on each one
of those
and don’t be afraid to update those
videos too if these videos get up there
in age and they did well make a
follow-up maybe you have a new tool that
you like to use or a new product or
something like that there’s there’s no
reason not to follow that up either
how to clean and maintain a sofa
so again
i don’t really think to clean and
maintain my so obviously if there’s like
you know dust on or something i will
vacuum my sofa but
it’s it’s not something you really think
about that much so again you could be
giving reasons
and and common problems and stuff like
that like you know
you should absolutely clean your sofa
this is why blah blah blah so
yeah i think
i think those are our ideas
also just for your banner uh that tech
thunder keeping channel i can barely
read it i can’t even make it out so i
would say
make it uh change the color and make the
whole thing bigger
that means i could standard
zoomed in a little bit yep
but that’s a nitpick i i think this
channel is doing some really cool things
uh
you you will have
this issue of like spiky views
because you’re kind of answering
questions and then people are kind of
moving on right so
by by following this content up with uh
similar content but from a different
angle of like
why you should clean your tv for example
you can kind of you know give the people
who found your channel once a reason to
kind of come back because they they have
a tv they’ve never thought about
cleaning it before and you’re telling
them did you know
that
your tv gets dirty and you should clean
it
so
just some suggestions for you overall
for for a how-to channel i like the
focus
i’m seeing some very positive things and
uh yeah keep it up
also uh it seems like you’re your
channel
it’s probably gonna be a search based
channel and it’s harder to grow search
based channels because when people have
the answer they move on so i would maybe
consider maybe i think it looks like you
might already started doing it but
actually maybe you think about doing
some uh home care product reviews
that way people can know that you are
the de facto person that you need to
come to if they want to know how to
clean something inside of their home and
that might build up your following too
it looks like they did do some of that
here
but yeah good call out uh more of that
for sure yeah more that
all right we’ll move on to the gaming
channel 264 gaming channels now
we will go to number 163
and that is
dinocraft i think it’s our first
minecraft channel of the day
it would not be a channel audit stream
without a minecraft channel without at
least four minecraft channels right
all right what do we got so dyno craft
is
as of an hour ago you’ve made a video
free look how to get free look for high
pixel
how to scaffold legit
how to
how oh sorry this is the
new best bridger question mark okay the
cleanest cross map
hi pixel videos definitely popular
quitting forever so i’m glad to see you
didn’t quit youtube forever
and it looks like you are trying some
new stuff on the high pixel server doing
some tutorials i i like these thumbnails
for the most part i i think
i think the framing could be a little
bit better
but that’s a nitpick i think you’re like
you know
you’re almost there i would have
actually cut your character out and had
its head popping over the o for example
just to make it just to draw more
attention to it you know what i mean
like little details like that but you
you definitely are getting better at
thumbnails it looks like the view counts
um especially on the scaffold one are
doing pretty good
your 1k sub special did pretty well
and then when you covered dream oh
now we get to what the interesting stuff
here
you were making content about one of the
most popular minecraft youtubers
it’s doing very well for you
and now you’ve kind of pivoted to doing
more content about you it’s not
resonating with that audience i see
what’s happening
look at some of the views they got back
in the day seven months ago
dream believer minecraft manhunt montage
335 000 views
my goodness
damn
i believe oh i can’t really say viral
he’s done multiple pieces of content
about dream but this is almost the case
of uh
when you go viral and you don’t want to
be known for that particular piece of
content but you’re pretty much stuck in
the mud so
kinda yeah i mean if if you want to
attract the viewers
in in this bunch who subscribed for
this content
you have to keep making this content
however
that may not be that sustainable because
you have to use a lot of stuff that’s
not yours to make that happen you know
you have to take footage that’s not
yours and you’re you’re adding value to
it i’m not saying that’s wrong or
anything like that but monitor
monetizing that footage could be a
little bit challenging you might run
into more problems than the average
youtuber
so
and then how do you get your personality
in there right so
here’s what i would tell you
don’t worry about these subscribers
don’t worry about the viewers of this
stuff if you’re not making this content
anymore then it was fun while it lasted
looking at your newest content
focus on growing you and your minecraft
brand now you know
keep worrying about the value you can
offer and and your
content and and don’t
don’t let these view counts discourage
you compared to what you were doing
before
i can definitely see
that being discouraging don’t let it
discourage you understand that you are
making content for a completely
different audience now so
treat it as a clean slate you could even
if it bugs you that much start a new
channel but treat it as a clean slate
okay to that point dan
you were just talking about earlier
about how if you have videos on the
channel that are bringing in the wrong
audience should you unlimit them so
should he uh she he or she
unless all those dream videos in this
case no because
it
i would assume you’re monetized and
you’re if you’re not having problems
that means those videos are probably
bringing in a little bit of money
you’re going to throw that away if you
if you unlist those
and because the new content hasn’t taken
off yet
i would actually start a new channel if
if this is a concern because if you’re
bringing a lot of dream fans still and
they’re not following you for you
then that’s going to continue to happen
obviously
this content has not resonated with
those people so they’re not going to
watch i would almost unlist these videos
and put them on our new channel that’s
more fresh and and keep it super focused
on
this style of content where you’re
giving people tips and tricks about
hypixel and mini games and things like
that
and then i would focus on that content
strategy and then you would just have
this channel
that is consistently getting views if
those older videos are getting views um
we’d have to look and see and dig in it
might they might not be according to our
tool here those videos may have had
their time
and they’re not doing anything anymore
like let’s look at the most popular one
if we go into the stats
historical
april 3rd
why is the historical data not
populating that’s interesting we should
have way more
april first
huh
it could be that the you know
we’re having an issue on our end with
the updating but that’s okay
uh
take a look in your stats
and see if those videos are still
bringing in new people and if they are
that’s i would start a new channel uh
you’ve learned keep in mind if you’re
hesitant to do that you’ve learned so so
much
in your time on youtube so far
and you can apply those lessons to your
new channel but come up with a strategy
for it and then
hit the gas pedal
all right um
we’ll hit up the claw again to do a
non-gaming channel
and that will be number 228
which is yes this one 28.
all about smokies all about the smokies
excuse me
what is this
hmm
the smoky mountains
all right let’s see what do we have 4.5
k subscribers
we got content as a four days ago
getting some healthy view counts here
i’ll let you go first viper i’ve been
like
immediately just thinking out loud i do
apologize
no worries man all right so basically
this is almost like a tourist attraction
type deal where you’re like telling
people what they can what they can
expect when they come to the smoky
mountain so that’s pretty cool
um let’s see
i like the thumbnail i think some of
them might have a little too much text
in them but for the most part i am a fan
uh let’s see that looks like the views
are pretty well like yeah you’re
counting pretty strong for your channel
size so you’re doing something right
uh let’s see
[Music]
yeah um oh dolly parton’s favorite fast
food
see that that stuff that i like because
that gives that place value because she
is a a a household name
and you’re talking about
potentially one of her favorite places
to eat in the smoky mountains so that’s
good good job that one that well that’s
good
um
yeah i mean i think again when you are
when you come up with these type of
channels then obviously the title is
going to be a little different because
you’re trying to highlight the different
places
and i think you’re you’re you’re
highlighting the name of the place in
the title which is obviously what you
want to do
and you’re giving it’s like you’re
giving locations for some of them and
some other stuff which is cool um you
might want to think about maybe
instead of giving the location of the
place
uh come up with some type of adjective
to describe that place
uh to create that emotional connection
with the viewers and give them a reason
why they may want to click on
learning more about that particular
place so that’s something to think about
but yeah uh by and large you’re doing
well i think my biggest critique is to
lessen up on the text and somebody’s
thumbnail but other than that i think i
keep doing what you’re doing
i got really hooked on a couple
different channels that that do a
similar thing but they toured disney
world and universal like so they’re
based in florida where this channel is
probably based in the smoky mountains i
would imagine
and they get really
specific in all their videos because
those theme parks are
you know they’re dedicated to constantly
putting on new stuff new merch new rides
new attractions so there’s always
something to talk about for the for
these channels that i watch and what
they typically do is they start in the
parking lot but they’re walking towards
the gate and they have their camera and
they’re like sup it’s blah blah blah and
right now we’re going into epcot because
blah blah blah and they have this new
thing we’re gonna totally check it out
and just a vlog it’s not you know
they’re they’re not doing anything
groundbreaking in terms of the
production quality right it’s just them
with a camera talking the whole time and
you you always see some really
interesting stuff and even though
they’re going to check out the newest
menu item at some restaurant they still
ride a couple of rides talk about their
experience they kind of build up to that
moment where they’re actually going to
go see the new thing i’d be watching
channels
that do that and see what you can kind
of mimic because i don’t know much about
this area at all
but
if they’re adding things to their stores
if they’re coming up with new
attractions that’s a great excuse to go
and kind of update people if they’re not
uh there there still might be something
you can learn in terms of like how best
to cover these places and what other
tidbits you can bring to the
conversation like you you kind of show
these places once and so i imagine like
this is an overview of like the cherokee
grill but maybe you go back there once
they have like a new menu item right so
you have you’ve covered you’ve covered
this place
as an overview and then you keep up with
it in terms of
updates to the menu things like that
things going on with the the restaurant
and then you go back so that’s that’s
kind of how you could kind of keep a
channel like this going and try out some
different types of content
but it is obviously it’s not disney
world so
um
you know apply those lessons as needed
well i think we did it all right we did
it man uh appreciate all you all being
here and hanging out with us today thank
you so much as always uh
always fun time doing the audits and
talking to you all uh one to one so
appreciate you all being here as you all
know we will be back tomorrow afternoon
with your usual question and answer live
stream dan what are we talking about
tomorrow before we get into q a 2 p.m
eastern we’re doing a q a live stream
we’re going to talk about titles we’re
going to go a little more in depth on
the title generator tool which we just
released and we’re also going to talk
about writing the best titles if you
have any questions that you’ve been
dying to get answered during this live
stream tomorrow is when we can answer
those be sure you wrote them down and
once we get to the q a portion tomorrow
we can definitely uh chat you up and
answer your questions so cool thank you
viper thank you everybody
we’ll be back tomorrow 2 p.m eastern
we’ll see you later
oh we have an off-road video for this
one i forgot we can play this
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